Willworking parentsusea personal AI agentto run the household week?

Will working parents use a personal AI agent to run the household week?

Have a digital product idea?Get proof with real users, in weeks.

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Why we created Proof

Anewproductonlyprovesitsvaluewhenpeopleuseitintheirownlives.

Withnewbets,research,prototypesandlabtestinggiveussharpanswerstoquestionsaboutaproductpeoplehaveneverlivedwith.Therealansweronlycomeslater,oncetheheavierinvestmentismade.

AnAI-enabledteambringsthatanswerforward.

Inweeks,wecanputaworkingproductinpeople’shandsandletthemuseitontheirown,intheirdailyroutine.Thenweseewhattheydid,hearwhattheysayandtellyouwhatitmeans:thevaluetheproductdelivered,andhowstrongthecaseisfortakingittomarket.

ThatiswhatProofisfor.Evidencebeforescale.

You leave with a decision, not just a prototype.

  1. Step 01

    The starting point

    An idea, a hypothesis, a napkin sketch.

  2. Step 02

    A working app in daily life

    Real users, in their own context, for days.

  3. Step 03

    The decision

    Go, Pivot or Stop, backed by what users did and said.

Plus first-hand experience of building AI-first, and the full project context so whoever builds next starts from what we learned.

The Proof process

Five phases to co-design and get evidence.

Product framing

Week 1

The brief becomes a product hypothesis with success criteria.

Principles

Six promises you can hold us to.

  1. We work on one product at a time.

  2. Senior team only.

  3. Clarity before speed.

  4. Real users, real evidence.

  5. Fixed time, variable scope.

  6. Decisions over deliverables.

A small senior team, backed by Bliss.

Proof proves the idea. Bliss makes it a product.

  • 15years of Bliss
  • 200+products shipped worldwide
  • 150specialists in design, engineering and product
Part ofBliss ApplicationsVisit Bliss Applications
Two ways to work with us

Two offers to get proof. Pick the depth you need.

Soft Proof

The faster read

6 weeks

  • Usage and behaviour analytics
  • Self-reported feedback from users
  • Product expertise and market benchmarks

Answers: do people use it?

Hard Proof

The standard

9 weeks

  • Everything in Soft Proof
  • In-depth user interviews

Answers: do people use it, and why?

Ready to find out?

Fixed scope, fixed price, no surprises.

Talking to Mark, Proof's AI Agent, records and transcribes the conversation, and stores what you tell us so we can reply. How we handle it

Questions we hear on the first call.

You can, and for a demo you should. And if you have already done it, bring it to us to help with next steps! But what a demo cannot tell you is whether your audience will use it in their own context. Proof is not the building, it is the judgment around it: what to build and what to fake, who the right users are, how to read what they did against what they said, and when to say stop. The build is, sometimes, the easiest part.

Real people, with AI doing the heavy lifting. An AI product studio is a small senior team that uses AI to produce most of the design and code, while every decision that matters stays human: what to build and what to fake, architecture, security, the big UX calls, scope, and when to stop. Nothing reaches you or your users without a senior reviewing it. Proof is the AI product studio of Bliss Applications.

No. Proof typically works with startups, innovation teams in large corporations and SMEs, and much of our work comes from established companies. Bliss has spent most of its history building for large organisations, so procurement, security reviews and governance are familiar ground.

All three. The method tests behaviour, not category: real users, in their own context, with a working product. For B2B and internal tools the users are usually inside your organisation or client base, which makes them easier to reach and harder to keep honest, so interviews matter more.

A fixed price per offer, defined upfront. No time and materials, no scope negotiations. We share the exact number on the first conversation.

One named product owner on your side, available daily for short decisions. Decisions are made in the room, on the day. If that person does not exist yet, we talk about it before we start.

No, and that is deliberate. What users test is a working product, not a production system. To get there in weeks we skip live integrations and use mock APIs with dummy or anonymised data, build the main journeys first, use placeholder branding and UI, keep personalisation hard-coded, and leave security, scalability and compliance for later. Every one of these trade-offs is documented as an implication for the final product’s scope, cost and risk, so on a Go the production plan starts from a known list rather than a surprise. Everything built and learned belongs to you.

Go: Bliss prepares the timeline and proposal to take it to production, and nothing resets; the prototype, the learnings and the AI PRD carry straight over. Pivot: the report says what the evidence pointed to instead, and what the next hypothesis should be. Stop: you park the idea, for now. In every case, you keep everything.

Got an idea worth proving?

Let's talk it through. In one qualification call we'll tell you whether Proof is the right way to test it, and which shape fits.

You can also e-mail us atproof@blissapplications.com

Talking to Mark, Proof's AI Agent, records and transcribes the conversation, and stores what you tell us so we can reply. How we handle it